Bang & Olufsen's new $ 20,000 television set
Bang & Olufsen's new $ 20,000 television has mechanical speakers that move
Bang & Olufsen has premiered its new Beovision Harmony TV with rotating mechanical panel speakers, designed to turn the TV into a sculptural object.
When the screen is not in use, the TV rests on the floor, partially hidden by the speakers.
When the TV is turned on, the screen lifts up and the speakers open and open, "like a butterfly opening its wings".
The TV itself is a 77-inch LG C9 OLED display, the same one that LG sells for $ 6,999 The speakers, however, are without the transformer loudspeakers. As for the speakers, they house a fully active three-channel DSP-based sound system.
Its unique visual front pattern is made with alternating bands of oak and aluminum, and is supposed to "maximize acoustic performance". It also has a 7.1 surround sound decoder and can connect up to eight Beolab speakers, including the Beolab 18, Beolab 50, and Beolab 90.
When it comes to other smart capabilities, Harmony integrates with streaming services like TuneIn and Deezer, and connects with Apple AirPlay 2, has built-in Chromecast and Bluetooth.
It also has LG's webOS 4.5 platform, so you can use Netflix, Amazon and YouTube.
Following in the footsteps of other television manufacturers, such as the roll-up TV from LG, Bang & Olufsen believes that televisions can be design elements integrated into the home rather than a big black screen on the wall.
Harmony is nicer to look at than LG's black roll-up TV bar, but the addition of these big reveal mechanisms to the speakers makes it feel less like a thought-out solution and more like an ornament that flaunts wealth.
Sure, it's a show, but is it a novelty TV where the selling point is that the peek-a-boo game is worth the €18,500 sticker ($ 20,843)? Bang & Olufsen bets yes.
"We wanted to create a meaningful object for the interior that reduces the visual presence of the TV and transforms it into something where people will develop an emotional attachment," says John Mollanger, executive vice president of brands and markets at Bang & Olufsen in a press. launch.
If you want to shell out more than $ 20,000 for a mechanical wing TV, Harmony will be available in Bang & Olufsen stores starting October 2019.
There will be two color options for the panels: oak wood and aluminum, or a gray blend combination of two colors. Tone cloth and aluminum. Can be placed on the floor or used with a wall bracket.