Sonos and Ikea have submitted completely the pair of speakers on which the two companies have collaborated for years.
The Symfonisk table lamp ($ 179) and bookshelf speaker ($ 99) will ship this August and you can control them with the Sonos app, allowing each speaker to be fully integrated as part of a multi-room audio setup.
"The products will deliver something that both companies are very proud of," said Sonos CEO Patrick Spence in a recent interviewwhich also included Ikea's global business leader, Björn Block.
"We've given our best from IKEA and Sonos has done exactly the same since its end," Block said.
Spence suggested that the audio performance of the lamp should be similar to, if a step or two below, that of the $ 199 Sonos One.
It has a dial on the lamp body to control the volume, and there are tracking control buttons on the side of the base plate.
(They are out of view in these promotional images). The lamp does not include a smart bulb, so you will need to purchase one separately.
Block said that eventually, Ikea's smart home app will integrate music controls for the speakers, allowing customers to create scenes that take into account the lamp, Ikea's smart shades and any light bulbs they own.
(Sonos speakers can already be fully controlled on Spotify, iHeartRadio and other apps, so seeing that extend to Ikea is no surprise, given the importance of this partnership.)
Who needs an alarm clock when the lamp in your room can explode? Music and turn on the light in the morning?
The bookshelf speaker is the smallest speaker Sonos has ever made (and it's smaller than you'd expect based on its name), so I don't have high hopes for it to deliver amazing sound.
Spence more or less confirmed that the bookshelf speaker will not have the same bass punch as the company's regular line.
But he also said that Sonos' TruePlay feature, which tunes a speaker's audio output based on its position in a room, makes a big difference in improving sound quality for both lamp and bookshelf products.
Spence expressed confidence that both speakers will sound better than anything else at their respective price points.
I wish the bookshelf speaker had a rechargeable battery inside (seems like a good size to take outside during a party), but that's not the case.
Anyway, like most things from Ikea, I think the goal here was to make something good enough for the masses.
As for technical specifications, this is about as much information as Sonos is willing to provide:
Lamp:
- Two class D digital amplifiers
- A tweeter
- One subwoofer
- Sealed enclosure
Bookshelf loudspeaker:
- Two class D digital amplifiers
- A tweeter
- One subwoofer
- Ported enclosure
Obviously, the sizes of these components will differ for each product, even if the internal design sounds similar.
The lamp and shelf speakers will be full members of the Sonos ecosystem.
They can join an existing setup or serve as your input in multiroom audio. If you buy two of each, you can pair them in stereo or even use them as rears in a 5.1 audio setup, assuming you already own Playbase, Playbar or Sonos Beam.
(How many 5.1 systems do you know of that include lamps as rear speakers?) Both speakers also support Apple's AirPlay 2 to play music from a host of apps or with voice commands via Siri.
If you're wondering who's in charge of what's in the making, it sounds like a two-way effort.
"It was developed jointly." . "There are certain aspects that we build on the board and then we give them to Ikea, and they also assemble."
The two Symfonisk speakers share some chips with the Sonos One, but there is no microphone built into either device.
In addition, both have traditional physical buttons for music controls compared to the touch-sensitive buttons on Sonos speakers.
Both Ikea and Sonos say this is only the first phase of their partnership, so future speakers could offer Alexa support.
Ikea Block said the leading retailer's research shows that 59 percent of customers surveyed cite music as the number one factor of a ?great atmosphere?
The company splashes on low-cost Bluetooth speakers but Block says that Ikea has lacked the expertise to actually build and stand behind a great-sounding loudspeaker.
That's where Sonos came in. According to Spence, Ikea's designs, and the mere idea of equipping a lamp with a speaker, forced Sonos to get creative and approach these products differently.
Is it possible that some people will choose one of these new products over a standard Sonos speaker?
Indeed. But Spence doesn't seem particularly bothered by that notion. "We thought about that a lot as we were going through it," he said, noting that Symfonisk speakers will help Sonos reach a lower price point and a range of customers that the company might not have pursued on its own.
(The old Play: 1 costs $ 149 and thus less expensive than the lamp, but Sonos does not consider that part of its modern lineup at this point.)
"If that's the direction customers ultimately want to go, and we really find a spark around integrated furniture and sound, then we'll pour gasoline on that fire."
buy them here: http://onisedeo.com/2voX
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