Galaxy M is Samsung's response to losing to Xiaomi
The Galaxy M is Samsung's response to losing the top spot in India to Xiaomi.
The new mid-range Samsung Galaxy M series will be launched in India on January 28, the company has announced on Amazon India through India Today . The line is expected to consist of three phones in total (the M10, the M20 and the M30), all of which feature the new Infinity-V" teardrop-shaped display from Samsung .
The announcement of the new India-focused phones comes as Samsung is under intense pressure from its Chinese rivals in the country.
According to data from Counterpoint , Xiaomi overtook Samsung's Indian market share in the fourth quarter of 2017 and had a five-point lead as of the third quarter of 2018.
While the exact specs of the phone are still under wraps, Amazon's listing shows that they will have dual rear cameras, a rear-mounted fingerprint sensor, USB-C and a headphone jack.
In an interview with Reuters , Samsung India senior vice president Asim Warsi said the phones would cost between 10,000 and 20,000 rupees ($ 140 to $ 280) and would have large batteries and fast charging.
Last year, Samsung announced that it would try to fight back against its increasingly competitive Chinese rivals, using their mid-range phones to introduce new features before they reach their flagships.
Galaxy M will be the first of the company's phones to feature its new teardrop-shaped display.